An Australian favorite snack is popping into cereal, as Arnott’s declares its newest rendition of ‘Teeny Tiny Teddy Cereal’.
The lovable mini bears had been a lunchbox favorite for over 30 years, however for the primary time ever, Arnott’s enters the cereal aisle.
Arnott’s redesigned the mini bears in making a gluten-free breakfast cereal, mentioning no synthetic colors, flavours or preservatives, hanging the cereal at a 4 Well being Superstar Score (HSR). The biscuit corporate believes the ‘Teeny Tiny Teddy Cereal’ will develop into a circle of relatives favorite whether or not with youngsters giant or small.
The brand new cereal will function in two flavours. The ‘Honey Cereal’ shall be miniature Tiny Teddy puffs infused with honey, contained with fibre and entire grains.
The ‘Chocolate Cereal’ options actual cocoa, Arnott’s describes it as a crunchy cereal containing entire grain power, minus the nasties.
Advertising supervisor at Arnott’s, Vanessa Shannon, explains her pleasure of the brand new product launching.
She says, “Tiny Teddy is a family favorite of our shoppers and has been well-loved through households for many years. Once we made up our minds to release into the breakfast aisle, it made sense to make use of our littlest biscuit pals who pack a large flavour punch.”
She continues, “We’re additionally overjoyed to provide a gluten unfastened breakfast cereal choice, which is a welcomed addition to our Gluten Unfastened biscuit vary introduced final yr.”
Historical past of Tiny Teddy’s
Australians are acquainted with the lunchbox favorite for the reason that 90’s, because the biscuits function six playful and a laugh characters – Satisfied, Cheeky, Grumpy, Foolish, Hungry, and Sleepy. The corporate said it sells virtually 7.5 million bins of full-size Tiny Teddy biscuits annually – a whopping 65 million Tiny Teddy’s within the final 30 years.
However Arnott’s had been developing biscuit combos for over 150 years, supporting farmers and native companies.
The Teeny Tiny Teddy Cereal will retail at Woolworths for $8.90 a field.
Feeling thirsty? Take a look at Tetley’s newest marketing campaign, ‘Spill the Tea’.
Supply Through https://www.marketingmag.com.au/information/arnotts-is-turning-tiny-teddys-into-cereal/